
SEO
Frequently Asked Questions
What is a Search Engine?
A search engine is an online database of websites that allows Internet users to
search for information contained on websites contained in the database by
"Keywords". Keywords are words that Internet searches are likely to
use when looking for information on a specific topic. For example, the words
"grad schools" would likely be used when looking for information on
continuing post-secondary education. Each search engine has slightly different
behaviors and characteristics.
What is a Directory?
A directory is a search tool much like a search engine but with a few major
differences. Directories tend to employ human editors to review and rank
websites submitted to their database. Yahoo! is the most well known example of
a directory. Most directories catalog websites based on a variety of topic
categories such as Business and Economics, or Arts and Culture. Most
directories demand payment before assigning a website review to one of their
editors.
What is PPC or Pay Per Click?
Several Search tools are now offering Pay per Click rankings. Companies such as
GoTo and iWon allow webmasters the chance to purchase placement in an auction
system. Anointed Design & Technologies has several plans for managing bidding
accounts and finding the least expensive keywords to bid on.
Is there a simple solution to top placement?
There is no simple solution to attaining high search engine rankings. Search
engine optimization is difficult work and requires a strong knowledge of how
the Internet functions and how search engines operate. Are not all search
engines the same?
Each search tool has its own unique characteristics. As businesses, each search
tool has found ways to make its service slightly different from other search
tools.
Will my website stay at the #1 position once my website is
placed live on the web?
Search Engine rankings fluctuate frequently, however, if your site is properly
maintained by search engine specialists month to month then it is likely that
the movement will be confined to within the top10 positions.
My website did not get accepted last time I submitted to the
search engines... why?
Search Engine listings are not guaranteed to everyone who posts a website to
the Internet. Search engines are for-profit businesses and have the right to
refuse to list any site for virtually any reason. At Anointed Design &
Technologies we specialize in getting sites listed on Search Engines. We ensure
all bases are covered and all necessary elements are present before submitting
the finalized site to the search engines or directories.
How long does it take to see results?
It can take between 2 - 12 weeks to see results, depending on each search
engine. Anointed Design & Technologies starts tracking your website's
performance 14 days after submission. We will forward all results as they come
in over time. Ask about our reporting services.
How does the Search Engine find websites?
There are two ways a search engine can find a website to add to its database.
The first and most direct method is to accept submissions from website
designers and optimizers. Most search engines have a "submit your
URL" section inviting submissions from Internet users. The second, and
least obvious method of finding websites is to send a "spider" to
follow each and every link on, off, and through a website. New URLs encountered
by the spider will be added to the database. In this way, some search engines
will grow very rapidly.
What is a
"Spider"?
A "spider" is an electronic robot that travels the web examining
websites in order to add them to a search engine database and rank them
according to the specific ranking criteria for that search engine. Most search
engines use spiders to quickly and efficiently canvass the web for information.
What is Search Engine Optimization?
Search Engine Optimization is the process of making websites search engine
friendly. The process often involves minor modifications to, or additions of,
several standard elements of a website.
What do you
mean by Search Engine Friendly?
We use this term to describe a website that has specific elements added or
modified to attract and please search engine spiders or live directory editors.
Why might I need to have extra elements added to my website?
A search engine spider is an automated program that electronically probes every
URL submitted to its database. As the spider is a computer program, it is
designed to look for and rank very specific items on each page it probes. If
those elements are present, the spider computes a higher ranking than it would
if those elements were not present. If these elements are so important, why
didn't they get added when my site was originally designed? Most website
designers haven't learned the importance of search engine friendly design. In
almost every case we've encountered, the site designer is a highly skilled and
creative person whose job is to put your ideas on the web. More often than not,
the designers have not received any training in search engine optimization and
don't think about it while pursuing a cool looking design. Search engines are
also constantly changing their ranking criteria. They do this to prevent gross
manipulation of their search tools. Often, website designers are not fully up
to date with changes at search engines. For an example, ask your website
designers about Theme Engines. With our new SEO Submission service, you too can
have top placement on the web without all the hassles of the other guys!
Why don't I just do the work myself and save money?
You can do the work yourself. You will need to continuously update your
knowledge of how the various search engines work and any changes made in the
way they work. This shouldn't take you too much time. Once you get the hang of
it, search engine optimization can be as simple as re-shoeing the brake pads on
your car or replacing the motherboard and system bios in your computer. You
should know that if you make a mistake in optimization and submission, it can
take months to find the mistake and fix it, resubmit the site and obtain the
search engine ranking you desired. Our combined of over 10 years in this
industry gives us the necessary experience with search engine optimization
helps us avoid most mistakes.
OTHER FAQ’S
DNS, and transferring of a domain name:
DNS
– Domain Name Server, a program running on a server which automatically
translates domain names from http://www.afterzed.com/ into their correct TCP/IP
addresses, eg 65.108.17.93.
Q: I just recently asked
your company to transfer my domain to your hosting servers. Why is it taking so long?
A: In most cases, a domain transfer
can only be approved by the current registrar who is presently holding your
domain. If the current registrar for
some reason wishes to not acknowledge the transfer, or ignore the request, we
generally work directly with our customer, and the current registrar to resolve
these types of issues. However, DNS
transfers can take anywhere from 5 days to several weeks depending on the response
time from your registrar.
Hosting is just
hosting – there’s no difference – right?
It
is easy to believe in this day and age that “Hosting is just Hosting” and it
should not matter what company you choose to go with. However in the end, our experience has shown
that having a “Local Hosting Company” saves not only the customer’s time, but
in the end will save you money. As a
local hosting provider, we can offer you some of the lowest priced deals in the
industry, and can offer it with our experience that your time with our company
will be the best. We may not be the
“Big Hosting Companies”, however we can give you something the “Big Hosting
Companies” can’t offer, one on one customer support and customer service. When you call – you know you will speak to
the same representative that you have spoke with from day one! So, yes – there is a big difference when it
comes to hosting.
For more information, please call us today at 330-266-2797 and speak with an Accouint Manager today!
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